The summer of ’97

1997

The summer of ’97 unexpectedly leads me to South Africa where I’m destined to follow in my father’s footsteps as proprietor to his industrial air cooling companies.

Needing to learn the trade, I work away the days in the workshop and mines and breweries of Southern Africa. Being a geek at heart though, I remain drawn to colours, letters, numbers, shapes and figures. Soon enough I convince my dad my passion lies elsewhere by converting his complex and manual calculations to Excel and offering them as on-line tools Shortly after, I am to go study advertising.