I am Kristoff Bertram.
A creative specialist and seasoned advisor. I guide and bring your idea, message or company into fruition.
On a professional level
I am a creative specialist with a hands-on mentality and entrepreneurial mindset.
I’m a seasoned advisor when it comes to kickstarting or bootstrapping your business.
I get hired where things need to get done.
Offering a great dose of pragmatic practicality, a tried-and-tested business acumen and an outstanding sense of aesthetics, I guide and support my clients through design, development and management towards launch to market.
I take a personal interest in, and dedicate myself to, the success and goal achievement of my clients and the work they undertake.
Having participated in, and launched, dozens of initiatives and companies, I’ve worn many hats and consequently gained the ability to tackle multidisciplinary projects and their challenges.
In particular, I specialize in
- brand discovery
- brand activation & marketing strategy
- brand design
- business design
- digital transformation
And am totally hands-on in
- communication & campaign
- digital design & developing
- naming, identity & graphic design
- print & packaging
- toolkits & guidelines
I contributed to each step of VOIP solution provider SORS’ entry into the European market by designing a localised brand experience and developing all digital touchpoints.
Legero Track & Trace
Simbolo, a consortium of maritime companies who have entrusted me with their many brands for over a decade, requested a next-gen Track & Trace application for Legero International, one of their larger companies.
The original self-made solution, developed piecemeal over the years, was suffering from digital wear and tear at the cost of user retention, causing an impact on the company’s trust image. An expensive factor in their fast moving world.
Together with iTEQ Rotterdam, the supplier of the group’s backbone infrastructure, I designed and developed a comprehensible and friendly (and mobile first) alternative. It now serves as one the group’s foremost customer touchpoints.
(A public demo is not available.)
On a personal note, then
I’m an avid reader and aspiring writer. I love portmanteau words and have the audacity to claim I introduced two into popular language today. Alas, formal recognition is yet to happen.
I divide (or attempt to divide) my time between Antwerp, Belgium (where my girlfriend Alina and I live and my office is based) and Cape Town, South Africa (a country I spent large part of my adolescence and to which I’ve lost my heart.)
I post silly media of my buddies and I riding bikes (or RC cars), playing Rock-Paper-Scissors and drinking beers on Instagram.